The HKSTP Ideation Programme evaluates applications based on key criteria that significantly influence your chances of being accepted into the program. This resource page will guide you through these criteria, helping you understand what works well and what doesn’t. Use this guide to enhance your pitch deck and maximize your chances of success.

Section 1: How We Select – High-Level Criteria Breakdown

The HKSTP Ideation Programme evaluates applications based on the following four main dimensions:

• Team Competency: Evaluating the capability and track record of the team.
• Business Development Potential: Assessing the scalability and market readiness of the business.
• Innovativeness: Determining the creativity and disruptiveness of the idea.
• Research & Development: Reviewing the technology’s innovation, feasibility, and R&D progress.

Reference: HKSTP Guidelines

Section 2: Detailed Evaluation Criteria Breakdown

1. Team Competency

• Key Dimensions:
  • Experience and Execution Capability: Does your team have the experience and capability to deliver the project?
  • Qualifications of Team Members: What are the relevant qualifications and expertise of the team members?
  • Roles and Responsibilities: Are the roles and responsibilities within the team clearly defined?

2. Business Development Potential

• Key Dimensions:
  • Business Model: Is the business model clear, sustainable, and scalable?
  • Market Potential: How large is the target market and how well does your product meet market demand?
  • Go-to-Market Strategy: What strategy do you have for product launch and client acquisition?
  • Revenue Model: How do you plan to generate revenue, and is the model scalable?
  • Exit Strategy: Do you have a defined and achievable exit strategy?

3. Innovativeness

• Key Dimensions:
  • Innovation and Disruption: How unique and disruptive is your solution compared to existing alternatives?
  • Adoption of Emerging Technologies: How well does the project incorporate new technologies and industry trends?
  • Creativity: How creative and forward-thinking is your approach to the problem?